I am very pleased to announce the release of my book on green IP. Entitled Clean Tech Intellectual Property: Eco-marks, Green Patents, and Green Innovation, the book discusses many of the stories and issues I’ve been covering in this space over the years.
The book is divided into four sections. “Counseling Clean Tech” illustrates how clean tech companies can obtain and leverage green patents to create and expand their businesses.  This section includes strategies and case studies relating to drafting and prosecuting green patent applications, building green patent portfolios, and licensing clean technologies.
The second section, “Clean Tech in Court,” provides detailed accounts of the major green patent litigation stories of the past two decades and examines their effects on the clean tech industry.
Section three covers “Green Branding, Greenwashing, and Eco-mark Enforcement,” including green trademark prosecution and litigation as well as green branding issues from both the brand owner perspective and a consumer protection standpoint.
The book closes with a section on “Green Patent Policies, Initiatives, and Debates,” which includes a detailed review of clean tech IP policies and a critical examination of the international debate in the climate change treaty negotiations over the role of IP in efforts to curb global warming.
In an introductory chapter entitled “Clean Tech IP is for Real” I try to highlight the unique aspects of this field and make the case that green IP is a discrete area of law and policy worthy of study, practice, and expertise.
The book is the culmination of over two years of work, including about 18 months of intensive research and writing. I hope it will impart some useful information and insights about clean tech IP and serve as a valuable resource for those interested in this emerging field.
Clean Tech Intellectual Property: Eco-marks, Green Patents, and Green Innovation is now available for purchase through the Oxford University Press web site here and on Amazon.com .
Stay tuned for a new page on this site with the book information.
